Tokopedia PLUS

Tokopedia PLUS, Now with More and Better Benefits!

08/13/2025

What is Tokopedia PLUS?

Tokopedia PLUS is a subscription feature available to Tokopedia users.

Sellers can enjoy various additional benefits and conveniences. The exclusive promotions offered through this feature can be used on the Tokopedia app or third-party apps in the form of subsidies, coupons, discounts, and/or other benefits.

Why Sell with Tokopedia PLUS?

Tokopedia PLUS is designed to bring in and retain high-value, loyal users. The kind of shoppers who buy more often, spend more, and drive business results. For sellers, this is a great chance to reach high-value customers who actively shop and contribute significantly to Tokopedia’s transactions. By supporting the PLUS program, you’re not just reaching more users, you’re reaching the right users.

Here’s why it matters:

2.5x more buying power than regular users

Rp1 million average order value - 150% higher than regular users

Access Tokopedia’s most affluent users
Bigger transactions

As a seller, what benefits can you get from Tokopedia PLUS?

Benefits	Details
Drive Long-Term Business Growth	Tap into Tokopedia’s affluent users and paid subscribers who drive higher repeat purchases and long-term customer loyalty. Sellers selling with Tokopedia PLUS will have a PLUS tag on their product display page
Efficiently Capture High-Value users	PLUS members have 2.5x more buying power, with an average order value of Rp1 million. PLUS members are active shoppers who contribute a huge amount to Tokopedia's transactions. Discounts and free shipping help boost store traffic and conversion.
Platform Support & Subsidies	Daily 5% discount fully subsidized by the platform (up to Rp200.000/order). Additional daily Rp5.000 voucher, fully covered by Tokopedia. Daily regular & instant shipping vouchers, also fully covered by Tokopedia. No extra seller fees. [IMPORTANT: Seller Eligibility ] Discount subsidies do not apply to sellers within the following categories: Gold Shopping Vouchers Internet Vouchers Prepaid Vouchers Data Packages Alcoholic Beverages.
Easy Participation & Flexibility	No registration needed - eligible sellers/products are auto-included. No additional fees - all benefits are covered by the platform, sellers only need to sell and promote your products.

With the updated features of Tokopedia PLUS activated, use these benefits to drive a better selling experience and continuously grow your shop together with Tokopedia!

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