Tiktok Shop Academy

Keyword Rankings: Boost Your Product Views!

10/21/2025

Hi Sellers!
Want your products to be easier for buyers to find? The Keyword Rankings feature in TikTok Shop by Tokopedia helps you discover trending keywords based on buyer search data. This way, you can create more relevant, attractive product titles that appear more frequently in search results.
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What Is Keyword Rankings?

Keyword Rankings is a Seller Center feature that displays the most searched keywords, rising trends, and potential keywords that are not yet widely used. With this data, you can create product titles that match market demand and are easier to find.

Key Benefits of Using Keyword Rankings

Benefit
What It Means
Understand Market TrendsSee popular keywords and rising trends.
Optimize Product TitlesAdd frequently searched keywords to make titles more relevant.
Increase SalesAccurate titles make products easier to find and more likely to be clicked.
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How to Use Keyword Rankings

  1. Open Keyword Rankings in Seller Center
Go to Data Compass > Keyword Rankings to access the latest search data.
  1. Check the Top Search Terms section and focus on keywords with a high Sales Performance score.
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Track keywords with increasing Search Volume to capture early trends.
Use Potential Keywords with high volume but low competition to stay ahead of competitors.
  1. Analyze Rising Trends
  2. Spot New Opportunities
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Tips for Creating Attractive Product Titles

Choose keywords that are popular and proven to drive sales.
Example: Change “Women’s Shoes” to “Women’s Sneakers – Comfortable for All-Day Wear.”
During promos, add terms like “Year-End Sale” or “Ramadan Special.”
Example: “Waterproof Wireless Earbuds for Sports” – more specific, more relevant.
Use Data Compass to track keyword performance. Replace titles when performance drops.
  1. Use High-Volume, High-Performance Keywords
  2. Add Specific Details
  3. Include Seasonal Keywords
  4. Try Long-Tail Keywords
  5. Review Titles Regularly
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It’s Time to Optimize Your Titles!There’s no reason to settle for generic product names anymore. Use Keyword Rankings to create product titles that are attractive, relevant, and easier for buyers to find. Start now and increase your visibility and sales on TikTok Shop by Tokopedia!
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