Tiktok Shop Academy

Pro Tips to Prepare Your Shop for the Mega Sale! 🚀

12/11/2025

Hi Seller!
Mega Campaign is coming soon!
Still unsure what you need to prepare so your shop is fully ready, performs at its best, and avoids potential penalties? Don’t worry—here’s a summary of practical tips & tricks you can apply right away before entering Peak Day!
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What You Need to Prepare Before the Mega Campaign 🔥

To maximize your sales, make sure your shop is fully prepared—from operations, product presentation, content, to account safety. Check this short guide before entering Peak Day!

Get Your Shop Operations Ready

Make Your Storefront & Products Attractive

To ensure smooth and hassle-free orders during the Mega Campaign, make sure you’ve prepared these key things, Seller!
  1. Maintain Sufficient Stock Levels
Ensure your stock is secure, especially for best-selling products or items you’ve registered for the campaign. Avoid running out of stock in the middle of high traffic!
  1. Double-Check Your Warehouse Address & Courier Settings
Make sure your warehouse address is correct and the courier you’re using is appropriate for the campaign period. If you face any shipping issues, you can learn how to contact logistics partners here 👉 Read More
  1. Set Your Warehouse Operating Hours
Adjust your warehouse operating hours, especially for Instant, Same Day, and Next Day shipping. This is crucial because it directly affects your shop’s late shipment rate. 👉 Read More
  1. Use Secure & Proper Packaging
Always ship orders using safe and secure packaging.Why? To ensure products arrive in the best condition — helping maintain strong product ratings!
  1. Enable Auto-Reply or Set Up CS Admin
Keep buyers feeling supported by activating the auto-reply feature or adding CS admins to handle messages quickly.You can check the guides here:With well-prepared and organized operations, you can focus on maximizing your sales during the Mega Campaign — worry-free!		To make your products stand out during the Mega Campaign, tidy up your storefront and make your items more eye-catching for buyers!
  1. Enhance Your Product Display with a Mega Campaign Theme
Use the Seller Toolkit to make your product visuals more attractive and aligned with the Mega Campaign vibes.You can download the templates here:
  1. Promote Your Products on Social Media
Don’t forget to share your campaign promos and products on social media to reach even more potential buyers! You can use the ready-made social media templates provided here 👉Social Media Template
  1. Combine Mega Sale Promotions with Your Own Shop Promos
Make your offers even more appealing by combining Mega Campaign promotions with your own seller-side promotions, such as:The right promo combination can help boost conversions and increase order value throughout the campaign!

Create Quality Content & LIVE

Maintain Account Health & Avoid Penalties

Active content and LIVE sessions during the Mega Campaign can significantly boost your traffic and increase order potential. Let’s make sure your performance is at its best!
  1. Upload Content & Go LIVE Consistently During the Campaign
  • Upload at least 1 short video per day to keep your account active.
  • Do LIVE sessions for ≥ 7 hours per day during the campaign period.
  • Don’t forget to upload a teaser video before going LIVE to highlight your promo and invite viewers to join.
  1. Use Mega Campaign LIVE Stickers
Make your LIVE sessions more attractive and “campaign-ready” by using the official stickers provided by the platform:
  1. Follow Trends to Boost Exposure
Look for trending hashtags, music, and videos to help your content reach more potential buyers. Check the latest trends here: Trend Discovery
  1. Ensure Your Content Follows TikTok Policies
Before uploading content or starting a LIVE session, make sure it complies with platform policies—avoid sensitive words, exaggerated claims, or anything that violates community guidelines.Violating content may reduce your exposure and even lead to penalties during the campaign. Creator Violation Guidelines		During the Mega Campaign & Peak Day, the system will be more strict. So make sure you’re extra careful to keep your account safe from penalties.
🚫 Important! If You Receive a Penalty During the Campaign:Here are the key things you MUST avoid — these are extremely critical:
  1. Do NOT Delete Videos That Receive Penalties
  • If you delete a video that has been penalized → the penalty cannot be appealed or reviewed again.
  • This means you lose the chance to correct it, and the impact on your account performance may last longer.
  1. Do NOT Unbind a Creator / Seller After Receiving a Penalty
  • If you unbind the creator or seller within 24 hours after the penalty →
it will be very difficult or almost impossible to re-bind them again in the near term.
  • The re-binding process may even be delayed up to 90 days.
  • This can negatively affect your LIVE sessions, content collaborations, and overall traffic during the campaign.
  1. Submit Appeals on Time (You Only Get ONE Chance!)
  • Creators can only submit one appeal per penalty case.
  • Appeals must be submitted within 30 calendar days from when the penalty is issued.
  • If it’s past 30 days → the appeal cannot be processed, Seller!
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Watch Mega Campaign Webinar Replays

  • How to Register Products & Boost Sales in the Mega Sale Campaign → Watch here
  • Boost Sales with Special Marketing Packages for the Mega Sale Campaign → Watch here
Ready for the Mega Campaign? Apply all the tips above and keep checking our education hub for more guides to optimize your shop’s performance. Hope you get lots of incoming orders! 💚
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