Sales Accelerator: Optimize Products & Accelerate Business Growth

Hi, Seller!
In today’s competitive e-commerce landscape, simply listing your products isn’t enough. You need the right tools to improve visibility, boost conversions, and stay ahead of the competition. The Sales Accelerator on TikTok Shop by Tokopedia helps you identify products with strong potential, adjust your strategies, and maximize sales performance — all in one place.
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Why the Sales Accelerator Matters

Imagine knowing exactly which products have the highest growth potential and being able to act on them instantly. With the Sales Accelerator, you can monitor real-time performance data, apply proven strategies, and quickly turn underperforming products into top sellers.
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Sales Accelerator Setup Checklist

Before you activate Sales Accelerator, make sure you’ve completed these steps:
Step
What to Do
Details
Details
1
Access the Sales AcceleratorGo to Seller Center > Growth Center > Sales Accelerator.image
2
Review Suggested ProductsIdentify products marked as “Potential to Grow” and check their performance status.image
3
Select Recommended ActionsChoose from options like joining campaigns, adjusting pricing, improving product content, or adding promotions.image
4
Apply Changes DirectlyActivate tools such as Discounts, Bundles, Free Shipping, Flash Sales or Product Content Optimization.image
5
Monitor the ResultsTrack sales performance after changes and adjust your strategy if needed.image
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Common Pitfalls & How to Avoid Them

Even a great tool can underperform if misused:
Common Mistake
Negative Impact
Fix
Only focusing on high-stock itemsMissed opportunity to scale trending itemsPrioritize products with both high stock and strong demand indicators
Ignoring product recommendationsSlower growth, competitors take market shareCheck recommendations weekly in Sales Accelerator
Applying all promotions at onceReduced margins without targeted impactStart with the most relevant promotion per product
Not tracking performance after applying changesCan’t measure ROI or strategy effectivenessUse Sales Accelerator’s tracking tab to evaluate results
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Start Accelerating TodayLog in to Seller Center, open the Sales Accelerator, and select at least one product to optimize. Track the results for 7 days and refine your approach based on performance data.
📖 Read the full guide here