Tiktok Shop Academy

GMV Max: An Automated Ads Solution to Boost Paid Traffic

06/12/2025

Hi, Seller!
Are you facing this problem? You’ve spent a fortune on ads everywhere, but your online store’s traffic is still quiet, leaving you stressed out.
It might be time to get acquainted with GMV Max, an automated ads solution designed to optimize both your store’s paid and organic traffic effectively.
Say goodbye to the hassle of managing ad strategies one by one. With GMV Max, your store’s traffic will grow, positively impacting your Gross Merchandise Value (GMV). Curious about how GMV Max works? Let’s dive in!

What is GMV Max?

GMV Max is an automated ads solution aimed at increasing your store’s Gross Merchandise Value (GMV), the total value of goods sold within a specific period.
With GMV Max, you won’t need to create or manage ads manually. This advanced tool automatically generates attractive ad content by leveraging your product details, such as images, descriptions, and prices.
Not only that, but GMV Max also displays these ads to the most relevant audience while fine-tuning their settings in real time for optimal performance. The result? Traffic that’s more likely to convert into sales and a better Return on Investment (ROI).
In simpler terms, GMV Max is like a personal digital assistant ready to help you promote your store, attract high-quality paid and organic traffic, and boost your sales.

The Benefits of GMV Max

By now, you’re probably imagining how GMV Max can make your life easier as a seller. But let’s not just imagine, here’s a closer look at the benefits!

1. Save Time and Effort

What’s the most appealing feature of GMV Max? It automates the entire ad process, from creation to optimization and adjustment.
No more spending hours manually managing ads or brainstorming complicated strategies. You can focus on managing your products and serving your customers instead.

2. Maximize GMV with Minimal Effort

All it takes is one simple step: activate GMV Max with a single click. From there, let its algorithm handle the heavy lifting, boosting traffic, increasing sales, and improving your store’s GMV.

3. No Need for Extra Creative Content

Usually, promoting products requires creating creative content like short videos, right? Not with GMV Max.
When creating promotional ads, GMV Max uses the content already available in your online store, such as product photos, descriptions, and prices. Super practical, isn’t it?

4. Real-Time Optimization

One of GMV Max’s standout features is its ability to monitor ad performance in real time.
It ensures your ads are always optimized based on the latest market conditions, meaning every penny you spend is used as efficiently as possible.

5. High Quality Traffic Ready to Buy

Don’t underestimate the traffic GMV Max drives to your store. This tool targets relevant audiences, people who aren’t just visiting but are ready to make a purchase.

6. Higher ROI

With more precise and accurate targeting, GMV Max helps you achieve a better Return on Investment (ROI). Your ad budget is spent efficiently while still delivering excellent results for your store.

How Does GMV Max Work?

You might still be wondering, “How can GMV Max automate everything, from ad creation to optimization?” It sounds complicated, but it’s actually simple. Here’s how GMV Max works:

1. Utilizing Product Details and Content on Tokopedia and TikTok Shop Seller Center

Once activated, GMV Max immediately reads all the details and content of your products on Tokopedia & TikTok Shop Seller Center, everything from photos and descriptions to prices and stock levels. GMV Max is now able to promote your products in Tokopedia App, just need to ensure that your products are active on Tokopedia, visit Manage Product menu in Seller Center.
GMV Max then uses this information to create ads that are attractive, relevant, and tailored to what potential buyers are looking for.
You don’t need to create separate ad content or upload additional files. Just make sure your product descriptions are clear and informative, your prices are competitive, and your photos are high quality.

2. Automating Ad Creation, Bidding, and Optimization in Seller Center

After gathering your product details, GMV Max automatically creates ads in the Seller Center. This includes setting up bidding strategies, optimizing ad performance, and adjusting ad placements for maximum effectiveness.
All these processes happen without you lifting a finger. Simply activate GMV Max and let the system take care of the rest.

3. Real Time Adjustments to Maximize ROI

Here’s where GMV Max truly shines. Once the ads are live, the system continuously monitors and adjusts them in real time.
If there’s an opportunity to improve performance, GMV Max takes action immediately. This ensures your ad budget generates high-quality traffic and increases sales, resulting in a higher ROI.
GMV Max works like a personal assistant that’s always ready to keep your store’s performance on track, day and night.

Best Practices to Make GMV Max More Effective

While GMV Max works automatically, you still need to put in some effort to ensure your ads run smoothly and deliver optimal results. Here are some tips:

1. Include All Eligible Products

For your GMV Max ad campaigns, include as many products as possible, not just one or two. However, make sure the products meet TikTok Shop's eligibility requirements.
Why include more products? To expand your ad’s reach. The wider the reach, the higher your chances of attracting more buyers.

2. Complete Product Details and Use High-Quality Visuals

Product details are key to GMV Max’s success. The more complete and appealing your product details, the better GMV Max can create effective ad content.
Ensure your product descriptions are comprehensive, your prices are competitive, and your photos are top-notch.

3. Follow the Recommended Budget

How much should you spend on ads? Follow GMV Max’s recommended budget for starters. Later, adjust your budget as needed to keep your ad campaigns running consistently and effectively.
With automated ad creation, real time optimization, and seamless use of your store’s product assets, GMV Max truly makes your life easier.
No more stressing over ad strategies. Your online store traffic goes up, sales increase, and your ad ROI skyrockets. Start using GMV Max today and watch your store’s GMV grow effortlessly!
Learn more about GMV Max:
Create your GMV Max Campaign from Seller Centre or TikTok Ads Manager!