Nano Care Indonesia: Empowering Growth with Strategy and Creativity
12/30/2024
In the competitive world of Home Appliances, Nano Care Indonesia has emerged as a standout seller, leveraging consistent content creation and innovative ad strategies to achieve impressive results. Specializing in top-notch products like irons, power strips, and portable fans, this seller shows that dedication to content and feature utilization can lead to exponential growth.


The Secret Sauce: Consistent Content and Feature Optimization
Nano Care Indonesia’s success is built on three key pillars: daily content diligence, feature optimization, and strategic ads.This seller consistently hosts self-led livestreams lasting over 3 hours each session, showcasing products in an engaging and informative manner. This effort not only builds trust but also drives customer interest and sales.
By uploading more than five short videos every week, Nano Care maintains a strong online presence, showcasing products creatively and attracting potential buyers.
By utilizing ShopTokopedia’s full suite of tools—including Live Streaming, Short Videos, Shopping Center, Affiliate programs, and Ads—the seller has seen their GMV rise by an impressive 144%
- Daily Livestreaming for Engagement:
- Weekly e-Commerce Content Supply:
- Maximizing TikTok’s Features:
Winning with TikTok Ads: Big ROAS, Big Results
Nano Care Indonesia strategically used TikTok Ads, including coupons and cashback offers, to enhance visibility and drive sales.- With just $180 spent on ads, they generated nearly $5,300 in GMV.
- The results speak for themselves with an average ROAS of 29.31, broken down into 31.81 ROAS from PSA (Product Sales Ads) and 14.45 ROAS from VSA (Video Sales Ads).
Top Products that Capture Buyers’ Hearts
Nano Care Indonesia’s catalog features functional, high-demand products tailored to customer needs:- High-Performance Irons: A favorite among households, combining durability and efficiency.
- Power Strips: Designed for safety and convenience, a must-have for modern homes.
- Portable Fans: Compact yet powerful, perfect for all seasons.
Numbers that Prove Success
Nano Care Indonesia’s performance highlights include:- 472.73% GMV uplift driven by recommendations
- A 235% increase in product sales within the same period.
- Recognition as a Top 10 seller for irons, showcasing their product and content strategy’s effectiveness.
Key Takeaways from Nano Care Indonesia’s Growth
- Invest in Content Consistency: Daily livestreams and short videos enhance customer trust and engagement.
- Utilize Platform Features: ShopTokopedia’s diverse tools are crucial for boosting visibility and sales.
- Leverage Ads Strategically: A well-optimized ad budget can yield significant returns.