[23 September 2025] GMV Max Bootcamp Webinar Recording: Execute & Optimize for Shopping Season — Test, Learn, Win

Why Execution Matters in Shopping Season

The shopping season is one of the most competitive times for sellers, with buyers actively searching for the best deals. To win, you need more than just setting up campaigns. You must test, learn, and optimize continuously. GMV Max provides the flexibility to explore formats, creatives, targeting, and budgets to discover what works best for your store.
This Bootcamp episode focuses on practical execution and optimization strategies to maximize results during big sales like 10.10, 11.11, and 12.12.

Why You Should Read This

This article helps you:
  • Learn how to experiment with different ad formats, creatives, and audiences
  • Understand how to test new targeting, creatives, timing, and budgets effectively
  • Build stronger strategies for upcoming shopping festivals (10.10, 11.11, 12.12)
  • Access structured insights from the Bootcamp without watching the full replay
If you want to win during mega sales, mastering execution and optimization is the key.

What You'll Learn in This Episode

  1. Finding the Best Formats, Creatives, and Audiences
How to identify the right combination that resonates with your buyers and drives conversions.
  1. Testing New Targets, Creatives, Timing, and Budgets
Why experimenting with multiple setups helps you discover hidden opportunities to scale.
  1. Building Strategies for 10.10, 11.11, and 12.12
Step-by-step guidance on how to prepare campaigns and optimize continuously for peak shopping season.

🎬 Watch the Replay Now
Agenda
Duration/minute
Introduction "Musim Belanja 2025" & Understanding the Funnels
00:01:00 - 00:18:00
Best Practice GMV Max
00:18:00 - 00:23:40
Creative Boost for Product GMV Max
00:23:40 - 00:28:00
Market Scope
00:28:00 - 00:37:00
Consideration Ads
00:37:00 - 00:50:00
QnA
00:50:00 - 01:03:00

📌 Don’t miss the next episode! Next, we’ll dive deeper into advanced GMV Max strategies—focusing on data-driven optimization and long-term scaling for consistent growth.
Prepare today to make every shopping season a winning season.