Livestream Regulation: Stay Uninformed, Risk Penalty Points!

Hi Seller!
Livestreaming is a key strategy for boosting your sales on ShopTokopedia. To ensure your livestream runs smoothly and complies with platform regulations, it's essential for sellers to understand the livestream rules in place. In this article, we’ll cover the most common livestream violations, the enforcement system for each violation point from TikTok accounts, and Store Health.

Types of Violations During Livestream

Have you ever received a warning while livestreaming? Or had your livestream suddenly cut off? Maybe you’ve been restricted from going live for a set time? These are frequent challenges sellers may encounter. To prevent these issues, it’s crucial to recognize the actions that can lead to violations.
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Platform Enforcement Action

By steering clear of activities that violate the rules, sellers can maintain account health and optimize sales performance on ShopTokopedia. Each violation carries specific violation points that impact your store's credibility. It’s crucial to understand the set violation point limits and the enforcement actions that will be taken against sellers if these limits are exceeded. This information is intended to help you stay compliant with platform regulations, allowing you to continue using the livestream feature safely and effectively.

TikTok Account Enforcement System

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Shop Health Enforcement System

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Important Notes: There are no firm points based on violation. The points for each infraction will be assessed by a related team. Consequently, the milestone represents a range, for minimum to maximum, rather than a precise value

Appeal Procedure

If you believe that the violation imposed is incorrect, you can submit an appeal to have the enforcement action overturned. Follow these steps to file your appeal:
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*Each violation will be given 2 appeal attempts:
  • First appeal: 30 days after enforcement action is enacted
  • Second appeal: 15 days after enforcement is enacted
Learn the livestream regulations now to stay clear of violation points and keep your account in good standing! Act today to ensure a smooth and successful streaming experience!