Why is the quality of E-commerce videos so important? If you want high traffic, your video must be worthy of the audience's time, and the following 6 essential quality elements are a must:

1. High resolution and ideal exposure. Make sure you provide clear picture quality, ideal exposure of the setting, and suitable lightness. Avoid excessively retouching the skin.

2. Do not block the key information. Avoid blocking such information as human faces, brand information and product details with subtitles.

3. Clear and stable voiceover. Make sure the voiceover is clear and the sound quality stable during the video production, and the background music must not be too loud.

4. Clean and neat setting. Make sure the setting in your video is clean and neat, especially when small shops and production lines are caught on your camera. It’s important to reduce the appearance of cluttered images.

5. Stable image and smooth play. Make sure the image of your video is stable without any lags. Avoid shaking during shooting to produce a stable and ideal image. In case the image in your video shakes badly, the audience tends to skip it immediately.
6. Real people on camera for better effect. Videos with real people on camera and oral broadcast are more likely to be remembered by the audience. We encourage you to use real people before the camera to introduce your product, instead of using AI voiceover from beginning to end to ensure better acceptance by the audience.

Have you mastered these skills? Add this video to your favorites and try it out now!