Hi, Seller!
As a seller on TikTok Shop by Tokopedia, you’re probably already familiar with TikTok Live Studio, right? That’s right, TikTok Live Studio is a tool you can use to level up your LIVE streaming quality.
It comes packed with amazing features like multiple screen sharing, interactive Q&A, and professional audio and video settings.
If you want to create a more engaging LIVE session, strengthen your branding, and boost sales, this tool will help you interact better with your audience.
In this guide, you’ll learn how to set up TikTok Live Studio, get to know the main features, and maximize your LIVE streaming quality. Let’s dive in and get practicing!

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Easy Steps to Set Up TikTok Live Studio

To make the most out of TikTok Live Studio, follow these simple steps. Make sure to practice as you go for a better understanding of the process:

1. Download and Install TikTok Live Studio

To start using TikTok Live Studio, you’ll need the app. If you haven’t downloaded it yet, go ahead and do that first.

2. Log In to Your TikTok Account

Once installation is complete, open the TikTok Live Studio app, then enter your TikTok account details (email or phone number) and password.
By the way, ensure your TikTok account meets the requirements for live streaming, which means having at least 1,000 followers.

3. Set Up Basic Settings

Now that you’re ready, let’s move on to the basic settings. Here’s how you do it:

• Choose your camera device through Settings > Camera.
• Adjust your video resolution, like 720p or 1080p for the best quality.
• Add overlays via Custom Overlays in the Settings menu to include your brand logo or other visual elements.

4. Link to TikTok Shop by Tokopedia

As a seller on TikTok Shop by Tokopedia, you’re using live streaming to promote products and grow your business, right? So, let’s link your account to TikTok Shop by Tokopedia.
After linking, sync your products to TikTok Shop through the TikTok Seller Center.
In TikTok Live Studio, use the Product Display option to showcase your products live during the session.

5. Start Streaming

Yay! All set up, and now you’re ready to go LIVE. To start streaming, click the Go Live button on your TikTok Live Studio dashboard.
Monitor your audience’s interactions through the comment panel and use features like Q&A and others to build engagement and create a memorable live experience.

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Key Features of TikTok Live Studio

To make your live sessions more interactive and professional, you need to keep improving how you use the available features in TikTok Live Studio.
Here’s how to make your live streaming experience more dynamic and engaging with these features:

1. Multi-Camera Switching

The Multi-Camera Switching feature allows you to use multiple cameras at once to give your livestream varied screen views.
This helps keep your audience engaged longer with different angles and shots.
To enable this, go to Settings > Camera and select Multi Camera Switching.

2. Screen Sharing

Use the Screen Sharing feature to share your screen for various needs like displaying products, slide presentations, or tutorials.
This makes it easier to present visually and provide more detailed explanations for your audience. You can find this option in the main panel of TikTok Live Studio by clicking Share Screen.

3. Audio Mixing

Want to create a better live session atmosphere? Use the Audio Mixing feature to adjust various sound sources like your microphone, background music, or sound effects.
You can access and adjust this in Settings > Audio.

4. Custom Overlays

Add branding elements like logos, text, or other graphics to personalize your broadcast.
This feature helps strengthen your brand identity and makes it easier for your audience to remember your brand and products.
Access this through the Overlays menu and upload the elements you want to add.

5. Real-Time Analytics

As a seller, it’s crucial to monitor your performance.
With TikTok Live Studio, you can view real-time data, such as the number of viewers, watch duration, and interactions. This data will help you optimize your store and content.

6. Green Screen Effect

Use the Green Screen Effect to change the background of your livestream space to something more appealing.
This feature can create a specific vibe or highlight your product better.
Access it in Settings > Effects.

7. Stream Scheduling

Schedule your next live stream to let your audience know in advance.
By scheduling, you can attract more viewers.
Set the schedule in the TikTok Live Studio dashboard under Schedule Stream.

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Boost Engagement with Interactive Features

In addition to the 7 features mentioned above, TikTok Live Studio has other tools designed to boost interaction during your live session.
These features help maximize your LIVE performance and create a more interactive live streaming experience. Here are some of them:

• Polling and Q&A to engage your audience by inviting them to answer questions or participate in polls.
• Chat Moderation to manage live comments in real time to keep things smooth and positive.
• Gift and Reaction Features to encourage audience interaction by sending gifts or reactions.

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Optimization & Tips for Increasing Live Streaming Quality

You should have gotten comprehensive insights from this tutorial to make your LIVE streaming experience even more exciting.
However, if you still need advice to increase the quality of your LIVE broadcasting, try the following:

• For better visual quality, try setting the video resolution to 720p or 1080p and the frame rate to 30fps or 60fps.
• Use an external microphone to improve audio quality, reduce noise, and make sure your voice is clear. Consider investing in a good quality microphone brand.
• Using a ring light or softbox can help with even lighting and make your live session look more vibrant.
• If you’re using a green screen, ensure even lighting to avoid shadows or glitches.
• Make sure your connection is stable before going LIVE, and check that your upload speed is at least 5 Mbps. If it’s not stable, consider using a wired connection.

Some common troubleshooting tips include microphone failure, sudden lag during streaming, or LIVE notification errors. Be ready with a backup plan, such as:

• Keeping a spare microphone or checking TikTok Live Studio’s audio settings.
• Lowering video resolution if lagging occurs frequently.
• Closing other bandwidth-hogging apps during the LIVE.
• Restarting the app if you face LIVE notification errors.

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Using TikTok Live Studio is incredibly beneficial for anyone looking to become a professional streamer.
By utilizing the available features, you can elevate your livestream quality, making it more interactive, professional, and able to attract more attention while boosting sales.
So, what are you waiting for? Install TikTok Live Studio, explore its features, and become a creator who successfully grabs your audience's attention!