Grow Sales with Affiliate Collaboration

Hi, Seller!
Looking to increase your product reach and only pay when you get results? Affiliate Collaboration is the answer. With this program, creators help promote your products through content like videos or LIVE—and you only pay them when they generate a sale!
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What Is Affiliate Collaboration?

Affiliate Collaboration is a performance-based program that connects sellers with creators to promote products. You can work with creators via:
Type
What It Means
How It Works
Open CollaborationLet any creator apply to promote your productCreators send promotion proposals. You choose which to accept. Great for reaching a wide range of audiences.
Targeted CollaborationYou handpick creators to work withYou select creators based on niche, past performance, or audience match. Ideal for more controlled, tailored campaigns.
With both types, creators earn a commission only if their content drives sales.image
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How to Start Affiliate Collaboration

Follow these steps to activate Affiliate Collaboration:
Go to Seller Center > Affiliate Center, choose Open or Targeted Collaboration, add products, set your commission rate, upload product materials, then review and approve creators that match your brand.
For the full step-by-step guide, read here: Affiliate Setup Guideimage
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Tips for Success

To run a successful Affiliate Collaboration, you need more than just setting it up. Here are practical tips to help you attract the right creators, improve performance, and maximize your results:
Tip
Description
Highlight clear product benefitsMake it easy for creators to pitch your product
Use competitive commissionsAttract top-performing creators
Provide visual contentSample photos or videos help boost appeal
Track performance regularlyMonitor and iterate on what works best
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Start Exploring Affiliate Collaboration NowWith TikTok Shop by Tokopedia’s Affiliate Program, boosting sales becomes easier and more efficient. Whether you prefer wide reach or personalized control, you can grow with the help of creators.