Hi Seller!
You know how important going LIVE can be to boost your sales, right? Now, it’s time for us to share the crucial first step you need to know before starting your LIVE session!

1. Make Sure Your TikTok Account is Linked as a Business Account

In the beginner's guide article, you’ve probably already read how to link your TikTok account to a Business Account (read again: Start Setting Up Your Store: Essential Strategies for Beginners).
To gain access to Livestreaming and other e-commerce features, you need to link your TikTok account as a Shop Account. Once linked, you’ll be able to go live instantly, even without a minimum follower count!✅ How to checkSeller Center > My Account > Linked TikTok Accounts

2. Make Sure You Already Have Products

Starting a LIVE session feels incomplete if you haven’t uploaded any products to your Seller Center yet. That's why it's important to ensure you have at least one product listed in your store before going LIVE!
That's it, Seller! Those are the 2 key points you need to check before starting your LIVE session.
Up next, we’ll dive into other preparations such as setting up your space, LIVE equipment, scripts, and selecting the right products. Make sure to read through this course until the end, Seller!